Blah, blah, blah…..DTC Pharma marketing is famous for its lengthy disclaimers (you know all the pages of stuff you are required to put in after the print ad or the whole 30 seconds of disclaimers on tv and radio)…. “if you take this, you will experience discomfort while seated, pain while standing, dry tongue, wet mouth, dizziness, nausea, eating while unconscious and possibly death”
If doctors still need to prescribe these drugs, are these costly ad pages and air time really necessary, especially since doctors still need to prescribe them?
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